Language capabilities have always been very critical at Haptik. We believe that for Conversational AI to be truly successful, it should be able to interact with users in the language they are most comfortable with. 

Furthermore, supporting vernacular languages becomes a non-negotiable as we expand our global client base to regions where English is not the primary language of communication. In order to ensure world-class multilingual capabilities, we took a leap forward from treating it as a checkbox capability and tried multiple approaches.

In our previous blog in the series, we had discussed how AI Recommendations leverages Artificial Intelligence to help businesses understand and learn from conversational data. These actionable insights help in - 

As companies “conversationalize” their brands and open up new interfaces to customers, AI can inform CX decisions not only in how customer journeys are architected–such as curated buying experiences and paths to purchase–but also how to evolve the overall product and service offerings - TechCrunch