2025 Wrap-Up: AI For All, Strategic Partnerships and More

Haptik 2025 year in review

As 2025 draws to a close, it’s time to take stock of a year that redefined AI-powered customer experience. From the rise of AI agents for enterprise transformation to power-packed events, exciting partnerships, and strong industry recognition - here’s a compilation of our 2025 highlights.

AI for All: Enterprise-Grade AI for Every Business

In 2025, we took a bold step toward making enterprise-grade AI accessible with the AI for All initiative.

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Through Interakt, we’ve put AI agent-powered automation via WhatsApp within reach of service-led businesses like clinics, schools, real estate firms, salons, and cafés.

Early adopters have seen up to 80% of repetitive interactions handled automatically and a 20–25% increase in conversions, underlining the measurable business impact.

By combining enterprise-grade capabilities, multilingual support, and 24/7 engagement - AI for All has brought the power of agentic AI to businesses that previously couldn’t afford it.

Introducing Haptik’s AI Agents for Enterprise CX

Before AI could be democratized, it had to be revitalized. For years, enterprises deployed chatbots that answered simple questions and followed predefined scripts, which constrained CX.

 

We addressed this by launching enterprise-ready AI agents for CX transformation. These intelligent, human-like agents streamline customer experience with their ability to think, decide, and act - ultimately elevating engagement, sales, and support at scale.

But modern CX doesn’t just live on text. Recognizing voice as the future, we extended the foundation to AI Voice Agents for ultra-low latency, multilingual, and real-time conversations that are natural and responsive.

Taking the Conversation Global Via Dynamic Events

From India to the Middle East, Indonesia, and beyond, we featured at high-impact events including Retail Leadership Summit (RLS), Quantic CX Excellence Awards & Summit, WhatsApp Business Summit 2025, Dubai AI Festival, CII Digital India AI Impact Summit, ET Brand Equity CX+ Summit, to name a few.

The events were the perfect platform to connect with CX and digital transformation leaders on the role of agentic AI in shaping a new era of customer engagement.

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A defining highlight was The CXO Circle, our flagship forum co-hosted with Meta across Bengaluru, Mumbai, and Gurgaon, Dubai, and Jakarta. These exclusive, closed-door sessions set the stage for engaging conversations and deep insights on how enterprises are rethinking CX in today’s AI-first world.

Parallelly, our webinar series reached a global audience, showcasing how AI and Voice AI Agents are reimagining engagement, sales, and support workflows. Through real-world use cases and outcome-led discussions, we highlighted how brands can move from experimentation to ROI faster.

Scaling Impact with Strategic Partnerships

Partnerships are pivotal in expanding Haptik’s global footprint and accelerating enterprise adoption of AI-powered customer experience.

By joining forces with leading regional and industry partners, we’re able to deliver scalable, localized solutions across key markets.

Our partnerships with Jumbo Group and Evergrow Digital deepen our presence across the Middle East, helping enterprises adopt AI Agents tailored to regional CX needs.

Haptik x Jumbo

Additionally, collaborations with Hassantuk and TruVs unlock new opportunities in regulated and data-sensitive industries, reinforcing trust, compliance, and operational scale.

These strategic alliances extended Haptik’s reach beyond technology - combining domain expertise, regional insight, and AI innovation to help enterprises turn intent to impact, and scale customer experience with confidence.

The Class of 2025: Welcoming New Enterprises

It was a proud year as leading enterprises chose Haptik as their partner for AI-powered customer experience.

Industry-wise Pie Chart - Haptik
Across verticals and regions, we’ve onboarded brands helping transform how they engage customers with AI Agents that deliver scale, intelligence, and measurable impact.

The Year of Milestones and Awards

Across platforms, we were recognized for pushing the boundaries of conversational AI.

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2025 marked a year of consistent recognition:

We won the RCS Innovation Champion accolade at the Google for RCS Business Awards 2025, among several other recognitions for AI innovation and CX excellence.

At the CII Digital India-AI Impact Summit, we were recognized for excellence in Best AI Solutions Showcase and Most Innovative for Industry AI Application.

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At the CX Decode Summit & Awards 2025, we were named the AI Solutions Partner of the Year - reflecting our state-of-the-art agentic AI and ability to deliver real business value at scale.

Equally significant were the wins powered by our customers. Enterprises leveraging Haptik’s AI-driven solutions were celebrated for transforming customer experience.

Touseef Sulaimani best AI chatbot award

Kotak Life Insurance received the Best Use of Mobile Technology of the Year at The Great Indian BFSI Awards 2025, while Prime Health was recognized for Best AI-Enabled Chatbot at the AI World Series 2025.

Together, the milestones reinforce that when AI is built for outcomes, recognition follows.

Another Incredible Year for Interakt

In 2025, Interakt proved once again why it’s the No. 1 platform for small and medium businesses.

SMB Partner of the Year 

At Meta’s WhatsApp Business Summit, Interakt was named SMB Partner of the Year for the second consecutive year, recognizing its instrumental role in helping SMBs scale customer engagement with speed, simplicity, and intelligence.

Throughout the year, businesses ran over 700k campaigns on Interakt, collectively delivering more than 4 billion WhatsApp notifications, including API-driven messages.

From marketing broadcasts to transactional updates and conversational journeys, Interakt is the key operating layer for SMBs running their businesses on WhatsApp.

Looking Ahead of 2026

While 2025 laid the foundation for agentic AI in customer experience, 2026 will be about scale, depth, and impact.

As customer expectations rise and engagement gets more complex, the next chapter belongs to businesses that move decisively from experimentation to execution. We’re excited to partner with enterprises and SMBs alike in shaping that future

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