Customer service is the most critical factor determining whether a business will grow or suffer from customer apathy. Excellent customer service as a strategy can bring an immense competitive advantage.
09 Feb 21
Customer service is the most critical factor determining whether a business will grow or suffer from customer apathy. Excellent customer service as a strategy can bring an immense competitive advantage.
Interactive Voice Response (IVR) is a ubiquitous yet disliked tool for customer service. While businesses adopted them to respond to customer queries and calls effectively and reduce support costs, it created massive resentment among customers.
