Madhurima Gupta

Madhurima Gupta
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Conversational AI

WhatsApp List Messages and Quick Reply Buttons

For many years, WhatsApp has served as an informal channel for commerce. And it has increased even more during COVID-19, as the need for shopping assistance across a buyer’s journey has never been stronger. That's why some of the updates unveiled at Facebook's recent F8 Refresh conference are so crucial. WhatsApp has introduced two new interactive elements for the Business API: List Messages and Quick Reply buttons, making it easier for brands to have conversations with their customers.

04 Jun 21