Internship Story: How Haptik Helped Me Become a Better Researcher

Internship Story

One can argue that finding a third-year UG psychology major in a tech company is about as likely as finding an alligator in your bathroom! Although the ‘soft’ sciences are increasingly being integrated into tech companies in the form of user experience research to improve HCI (Human Computer Interaction), most opportunities for this kind of role remain limited to Master’s or PhD students.

So when I applied to Haptik for a research internship, I was half-expecting an outright rejection on the grounds of lack of experience.

Instead, Haptik offered me something that surpassed my wildest expectations –– the chance to run my own research study! 

After going through a series of grueling interviews with Prateek, Nameer and Jagrat, I received an internship offer from Haptik. Needless to say, I immediately accepted it, still in awe of the fabulous opportunity that I had just received. Since this was my first actual corporate internship, I spent the time leading up to my first day extremely nervous and tense. I got busy rehearsing introductions and reading up as much as I could about chatbots so that I didn’t come across as a total novice (this is an actual worry for people with non-tech backgrounds).

The Internship Begins




It turns out that my fears were completely unfounded. From the very first day of my internship, Haptik provided me with a warm welcome in the form of Joanita, from the HR team. She put all my worries to rest with her no-nonsense attitude and willingness to put up with my stammering attempts at jokes.

The welcome got progressively warmer as I was introduced to various Haptikans in different fields. They were all very interested in understanding how I could bring psychology into conversational AI. I was eventually introduced to Madhulika, the Principal Product Manager. Over the weeks to come, she helped guide my research, clarify my doubts and geek out with me over Tamagotchis and new conversational AI tech despite her busy schedule.

My Research Study

Before I delve further into my Haptik internship experience, it would be best if I talk a little about the primary focus of my work there – my research study.



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The study was an investigation into how bot personality could affect user experience. Based loosely on the set of problem statements that I was introduced to in my initial interview, this study morphed from focusing on how people flirted with virtual assistants to understanding whether imbuing a virtual assistant with personality could result in a better user experience. 

My objective was twofold – firstly, to understand the role that personality could play in an enterprise context, which would help Haptik design better conversational experiences for their enterprise solutions; and secondly, to aid my own research in exploring the Media Equation Theory, which argues that humans treat technology like they treat real people.

The Freedom to Explore

I soon found that rather than following a rigid hierarchical structure, something that many of my college classmates faced in their internships, Haptik’s culture promoted an open and equitable workplace

The atmosphere in Haptik puts you at ease, allowing you to ask questions without feeling like you’re being confrontational. I was able to ask people to participate in my research without ever being made to feel that I was overstepping my boundaries as an intern.

In fact, one thing that constantly stands out about Haptik, apart from their fabulous work culture, is their willingness to treat me almost like a full-time employee and not an ‘intern’ (despite the occasional ‘threat’ to start treating me like one now and then!)  – giving my opinions and views as much consideration as they gave to others and actively inviting me to participate in discussions. I was never told that I was inexperienced, unaware or ‘didn’t know what I was talking about’, despite often actually not knowing what I was talking about. 

Pushing My Boundaries

However, one thing that I learned early on was that the presence of a cordial atmosphere does not by any means imply that working at Haptik is easy. Whether it was writing a research paper or learning how to build chatbots myself for the purpose of the experiment, Haptik challenged me to expand and develop my skill set at all times, often expecting me to go above and beyond my initial duties.



Participating in a focus group discussion at Haptik

Although I spent most of my time on my research project, I was invited to contribute to several other projects as well, sitting in on discussions about market research, working on dialog flows or small talk and designing another user experience research study. I was even given the opportunity to present my research to the office in the form of a “Lunch & Learn” session, something that I never expected to do at the outset!

A Lasting Impact

In many ways, the internship at Haptik has been responsible for helping me grow as a psychology student by giving me the chance to put my knowledge into practice. Although I do have a basic grounding in conducting research, much of my knowledge was based in theory and not practice. So getting a chance to conduct a study like this provided me with invaluable practical experience that is sure to serve me well for years to come.

When I got started with my study, I hit many bumps along the road, as I struggled to reconcile what I knew about conducting research with what would be most suitable for the task at hand. I spent a lot of time grappling with my ingrained prejudices about research, especially given the fact that I had limited means of carrying out the study and not the full-fledged laboratory set-up I had imagined. 

That’s where the atmosphere at Haptik really helped me. I was freely able to exchange ideas and get insights from people around me. I was pushed to expand my knowledge and my skill-set. And eventually, after my fair share of late nights and a lot of research, I was able to understand how to choose a design and statistical analysis that suited the study best, and thus write the best possible version of my paper.

To sum up…

I spent almost four months at Haptik, and I could not be more grateful for the experiences and opportunities that they provided to someone who misspells C++ as CC+ (like the cream) on a regular basis! Not only has my internship at Haptik genuinely sparked my interest in the field of HCI and user experience research, but it has given me the chance to get acquainted with people who have genuinely inspired me to consider this as a future career.

This article has been penned by Brinda Mehra, based on her experiences as a Behaviour Analyst Intern at Haptik.


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