We introduced the AI Whatsapp Chatbot in Aug of 2020 in order to assist customers with mall related queries. It has been received very well by our customers and now we have slowly integrated the chatbot into our campaigns which also has got a great response and has further simplified communication with the brand. We are now planning to enhance the chatbot with more integrations and use cases to enhance user experience and engagement. The Haptik team has been very supportive and prompt with the initiatives we plan to undertake as a brand to enhance the usability of the chatbot.
—Phoenix Marketcity Mumbai