A New Chapter Haptik Enters a Strategic Partnership with Reliance Jio

Haptik Enters a Strategic Partnership with Reliance Jio

In 2013, Haptik was born out of a belief that conversational UI is the most native experience for the 21st century smartphone user, and that it can be leveraged for more than just personal communication.

For over half a decade, we have been at the forefront of the Conversational AI revolution in India – first as a mobile virtual assistant app, and then as a solutions provider for large enterprises. Our platform has cumulatively processed over 2 billion conversations to date. And today, we find ourselves at yet another momentous juncture in our ongoing journey.

Haptik has entered a strategic partnership with Reliance Industries, through its subsidiary Reliance Jio Digital Services Ltd. (RJDSL/Jio). The total transaction size, including primary capital investment, is about INR 700 Crores (~100 million USD), with INR 230 Cr as the consideration for the initial business transfer from Haptik to Jio. The Haptik team will continue to drive the growth of the business, including the enterprise platform as well as digital consumer assistants. On a fully diluted basis, RIL will hold about 87% stake in the company, with the rest with Haptik’s founders and employees.

What does this mean for Haptik?

Haptik will remain committed to its overall Vision and Mission, that it has pursued since 2013.

Our Vision: To build one of the world’s largest Conversational AI companies, by serving the 1.3 billion people of India.

Our Mission: To build artificial intelligence products that enable the paradigm shift of interaction from clicks to conversations.

What will change is our ability to achieve our goals. The investment by Jio will give us the support and resources we need to massively scale up our operations – enhancing and expanding our platform into one of the world’s largest, with an addressable market opportunity of over 1 billion users in India. This partnership will also give a boost to Haptik’s existing enterprise business, augmenting our ability to build innovative solutions for enterprise partners across the globe.

Moreover, Reliance Jio will now have the opportunity to leverage Haptik’s capabilities across various devices and touchpoints in the consumer’s journey.

Here’s what Aakrit Vaish, Co-Founder & CEO of Haptik, has to say about this to say about this new chapter – “We started with the idea that Conversational interfaces will cause a paradigm shift in the way people get things done. Over the course, we have built various products across both consumer and enterprise businesses, with the backbone always being a full stack chat and voice enabled AI technology platform. We truly believe now is the opportunity to serve the next billion users who come online, and who better to partner with than one of the world’s largest digital ecosystems in Jio. We look forward to using the capital and strategic opportunity to exponentially scale up the business across various product lines.

Akash Ambani, Director, Reliance Jio, said “This strategic investment underlines our commitment to further boost the digital ecosystem and provide Indian users conversational AI enabled devices with multilingual capabilities. We believe voice interactivity will be the primary mode of interaction for digital India. We are delighted to announce this partnership, and look forward to the highly experienced team of Haptik in realizing this vision for greater connectivity and rich communication experiences to the billion-plus Indian consumers.”

Onwards and Upwards

As we prepare to take a leap towards the future, we would like to take a moment to acknowledge Times Internet, who invested in the company in 2016 and will now be exiting the business as part of this transaction. The Haptik team thanks you for your support, and for your belief in our work over the years. Haptik would not be what it is today without you!

Exciting times lie ahead for Haptik. We look forward to working with Reliance Jio, and with all our enterprise partners, to make Conversational AI an integral part of people’s lives, in India and beyond.



Do you have any further questions about this partnership, or any other queries about our business?

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